5 Staging Tips to Bring in More Buyers this Holiday Season

The temperature is dropping, snow is on the horizon, and winter is almost here…okay, okay, Florida weather isn’t exactly like that, but the holiday season is still around the corner!

If you’re getting ready to sell your home and wondering how to navigate all of that on top of the upcoming holidays, we’re here to help! Check out these five staging tips that’ll keep your home merry and bright without going overboard.

Clean, Clean, Clean

A person vacuuming a blue and white carpet.

Cleaning may not a be a holiday-specific tip, but it’s one of the most important parts of staging no matter the season! After all, a buyer is going to be looking at your home through a critical lens—especially in the case of the more serious buyers that the holiday season brings. Even the smallest issues can take your home down in their ranking!

There are tons of online checklists that can help you set up a cleaning schedule that won’t feel overwhelming. We recommend starting with decluttering first, then packing up extra items and doing a deep clean from there—and we mean really deep. Scrub the walls, wash the windows, clean the floors, and make sure every corner of your room shines.

Increase the Cozy

A white fireplace.

Oftentimes, sellers think they’re limited by the selling process and should avoid putting up any decorations…but that couldn’t be further from the truth. You should take advantage of the warm feelings of the season, and make your home into the perfect holiday getaway!

Think about the small touches you can add—if you have a fireplace, makes sure it’s crackling and cozy. Pick up a few scented candles, and light them around the house. Leave your shades open to let in as much natural lighting as possible, and add a few extra lamps in the darker corners of your home. If you really want to go the extra mile, consider baking cookies or a pie before the showing and brewing a fresh pot of cider of hot cocoa. Not only will it give buyers a treat to munch on, but it’ll also fill your home with delicious scents!

Keep it Simple

A small candle surrounded by holiday greenery.

It’s easy to go overboard with holiday decor, so while you want your home to be warm and inviting, you have to know where to draw the line. Swap out your tinsel, garland, and colorful decorations with simpler things like wreaths, cornucopias, scented pinecones, nutcrackers, and string lights. Be careful to keep your decorations neutral, though, since you and your potential buyers may not share the same traditions!

A tree is okay, but you don’t want it to be too big or too colorful. You can even use it to your advantage, and match it with the color scheme of the room! Just be sure that you aren’t making your home too personal in the process—avoid hanging stockings, keepsake ornaments, and family photos.

Maximize Your Curb Appeal

A street light with a garland and red bow.

During the late fall and winter season, buyers are much more serious…but also much more cautious. Since there are fewer listings and less competition, they know they can take their time with a decision. That also means that they’ll be more critical of the homes they see, and may even decline a showing if they aren’t impressed with the exterior.

That’s why it’s so crucial to extend your holiday staging to the outside of your home, as well! As with the inside, it’s still important to keep things simple—so that means no giant inflatables or extravagant displays. But you can still hang lights and put up a few small-scale decorations. Just be sure you’ve also taken the time to properly maintain your yard, raking leaves, trimming the grass, and keeping the sidewalk and entryway clean and clear.

Ready to List Your Home this Holiday Season?

If you want to take advantage of less competition and more motivated buyers during the holiday season, then your home needs to look its best. In addition to these helpful staging tips, we also offer a more in-depth guide on what else you’ll need to do!

In the meantime, feel free to explore our other selling resources, from neighborhood sold reports to a detailed home analysis. Once you’re ready to get started, just give us a call!

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